Fox News has been the face of conservative media for decades, but the network has struggled to make its brand relevant beyond cable news.
And that is changing as the network prepares to wrap up its six-year run in January.
On Sunday’s “The O”Reilly Factor,” host Bill O’Donnell described the show as “the best way to get your news,” adding, “It’s not for everyone.
“O’Neill’s comments are the latest example of the network’s struggling brand as it struggles to sell to younger viewers and appeal to conservatives.
The show’s finale airs Monday, and Fox News’ most recent ratings have been below its average in the key 25-54 demographic.
O’Neil said on Sunday that Fox News is “coming back, but we want to be a place where the news is as important as the people.”
O’Reilly said Fox News “is going to be the place that the news will be,” adding that the network is “going to take care of the news.”
O”Reilly has been in the news for years for criticizing liberal politicians and pundits.
The host has been called a hypocrite for his criticism of President Donald Trump, who is often criticized for his treatment of women and the LGBTQ community.
Odom has called for Trump to step down from office.
The OReilly Factor, which aired for 13 years from 2002 to 2005, also has been criticized for its liberal bias.
The program has had numerous accusations of bias from conservatives.
In 2015, O’Dell called Fox News anchors, including Sean Hannity, Megyn Kelly and Tucker Carlson, “the most liberal show on television.”
Odom told The Associated Press that Fox was “taking a big risk” by going with the new model.
ODell said Fox wanted to be “the place where you find the best content, the stories, the people and the best ideas.”
Ode said Fox is looking at ways to broaden its audience and build more original content in the future.